Real-world examples to help you understand what qualifies as R&D
See how different activities are classified based on R&D criteria
Creating a novel machine learning algorithm to improve image recognition accuracy beyond existing methods.
Why: Novel approach, uncertain outcomes, systematic methodology, transferable results.
Routine testing of manufactured products to ensure they meet established quality standards.
Why: Routine activity, no novel knowledge generation, predictable outcomes.
Adapting an existing CRM system to fit specific business processes with standard configuration.
Why: Routine customisation using existing knowledge, no technical uncertainty.
Researching composite materials for construction that could withstand extreme temperatures while maintaining strength.
Why: Novel materials research, uncertain outcomes, systematic testing, contributes to knowledge.
Experimenting with process modifications to reduce production time, but using known techniques.
Why: May qualify if systematic experimentation and novel optimisation. Needs documentation of technical uncertainty.
Market research and technical evaluation of launching a new product line using existing technology.
Why: Feasibility studies are excluded unless they're part of an R&D project with technical uncertainty.